STOPageism launches first partner-led campaign.

STOPageism has just launched its first partner-led campaign with Photographer and Rebecca Vassie Memorial award winner, Laura Page. Through Their Time, Laura set out to capture the lives of older people in society and challenge the perceptions of ageing. The campaign will run on the STOPageism site for the next month, and across Guild Living’s social channels, bringing to light the lives of six people. 

To discover more about Their Time and to hear more from Laura Page, head to STOPageism now. 

A word from Laura Page:

“I believe ageism is bad for all of us. Many of us live in an age-segregated world in the UK but different generations have so much to offer, share and learn from each other.  Meeting the people I’ve photographed for this series of images for Their Time has filled me with inspiration and excitement about older life.  Many of the subjects have loved their work and bringing up their families in earlier life but it kept them so busy.  Now they are older they are finally finding time to explore new hobbies and pursuits and to choose their own paths.  This is their time to use all that knowledge, wisdom and confidence to live life to the full.  And it’s beautiful to see.”

Find out more here.